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Market leader Unilever Wall’s has been enjoying its position unchallenged for years in Indonesia, until the Chinese contender Aice joined the competition in 2015 followed by Joyday. The two challenger brands sell extremely low-priced products, gaining market share from Unilever at a fast pace. The clock is ticking and Unilever's management needs to make a decision quickly if they want to recov

Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. This business case explores the challeng

Avancerad bildanalys ger förståelse för skadade meniskers beteende under belastning En uppfriskande joggingtur i skogen kan lätt förvandlas till något annat om man inte har styr på benen. Den stötdämpande menisken är en liten men ack så viktig struktur i knät som tyvärr också är känslig för skador och sjukdom. Ett nyligen utfört projekt har med hjälp av 3D-bilder tagna under belastning av meniskpThe knee menisci distribute and dampen mechanical loads. Vulnerability to injury and disease of the meniscus is a global issue, particularly concerning osteoarthritis. The connection between the breakdown of meniscal tissue and its mechanical response is not entirely understood. This thesis seeks to contribute to filling this knowledge gap by developing and implementing a digital volume correlatio

The aim of this thesis is to explain the widely different opinions about the Catholic Professor of Christian Ethics Germain Grisez's (1929-2018) ethics. While some commentators see his ethics as legalistic and deontologic, others think that it’s anti-legalistic and eudaimonic. The Aristotelian and Kantian positions are drawn upon as frames of reference. The focus of the thesis is Grisez's

We call a number representable by some given integers $a_1,\dots,a_n$, if the number can be expressed as a linear combination of $a_1,\dots,a_n$ with non-negative coefficients. This thesis explores the properties of non-representable numbers, with the main focus on the greatest such number called the Frobenius number, denoted by $g(a_1,\dots,a_n)$. We derive a simple formula when $n=2$ for the Fro

This thesis aims to understand what drives municipally initiated renewal of million program neighbourhoods in Sweden. Renewal of million program areas is a common topic of debate in Sweden. A sizeable proportion of the housing in these areas needs renovations and restoration. Furthermore, million program neighbourhoods are often associated with various social issues. To reach the aforementioned ai

This essay is an analysis of the horse during the scandinavian bronze age, more specifically southern scandinavia with a breaking point at circa Gothenburg. The questions regard whether or not the horse was a high status animal during older to younger bronze age in the region and whether or not we can argue this based on rock carvings, horse gear and other pictorial renderings where the horse is p

The aim of this study is to analyze how female reporters portray veganism in the Swedish weekly press between the years 2018-2023. Through a qualitative analysis and a critical discourse analysis the result shows that the portrayal of veganism emphasizes its beneficial impacts on health, the environment, and morality. The health and environmental discourses are positive towards veganism and you ca

Road safety is a critical concern for authorities worldwide. Traditional methods of monitoring traffic flow with today's technology usually involves visual observation or fixed sensor, which may have limitations in both accuracy and reliability. This study investigates the potential of LiDAR technology for traffic monitoring at intersections, with the aim of enhancing traffic safety. The met

Homelessness is one of the crudest manifestations of poverty, and addressing homelessness is thus always urgent. Discourse affects our perception, knowledge and, in the end, policymaking, and hence the perception of what the causes to homelessness are, affect what strategies and policies that are implemented. There has since long been a split in perception on whether homelessness is a result of th

Every company on the verge of market entry faces a myriad of tough choices. Few are as fateful as which go-to-market strategy a company chooses to establish a foothold, entailing crossroads such as whether to prioritise growth or profitability and how to structure sales. This is the position that the white label insurtech Alpha Insurance find themselves in, with a go-to-market strategy in place bu

Jakten på alltmer kompakt och komplicerad elektronik fortsätter lika ivrig som den alltid gjort. Med den takt vi idag håller är det inte förvånande att vi snart kommer att möta problem. Hur små kan vi göra våra kretsar utan att vi möter problem? Svaret är att vi kan komma nära ett par atomer i höjd. Detta svar har vi funnit i en speciellt formad kol hinna kallad grafen. Strukturen av grafen är mycNew 2D materials with high electron mobility can potentially be used for small and energy efficient electronic devices in the future. One such material that has been studied intensely is graphene. Despite the large amount of studies, the question of how to create useful shapes of graphene remains unanswered. In this work I studied how graphene may be spatially etched by intercalating oxygen before

Vilka faktorer dominerar när en människas identitet fastställs? Uppfattas internationellt adopterade kineser som “mindre” kineser i sitt födelseland än de kineser som fötts, vuxit upp och förblivit bosatta i födelselandet? Denna studie undersöker synen på nationell och kulturell tillhörighet genom att ställa flera sammanlänkade frågor om ras, etnicitet, nationell och kulturell tillhörighet. Interv

This experimental study investigates the effect of diversity initiatives on White individuals' perception of discrimination against minorities and whether this relationship interacts with their meritocratic values. With an increased global emphasis on diversity and inclusion, organizations strive to reduce discrimination and instead promote a culture that values diversity. However, the effecti

A Warehouse Management System (WMS) is a software that tracks and manages warehouse activities. The first WMS was introduced in 1975 and today the WMS market is valued at over USD 3 billion. Most warehouses use one as quality assurance becomes unlikely plausible without software support. This thesis focuses on Company X, who are the third-largest manufacturer by revenue in their industry and a

The purpose of my essay is to examine how the archival world in Sweden is handling the question of sami archives. The Sami people are the Indigenous people of Sweden, as well as of Norway, Finland, and Russia, and have historically been subjugated to assimilation politics and restrictive policies regarding their land and rights, and the consequences can still be seen today. This is also reflec