Modification and Mediation: A Qualitative Study of the Modification Practices of the Wuling Hongguang Mini EV on the RedNote Platform
This study explores how young Chinese car owners creatively modify a specific model, the Wuling Hongguang Mini EV, and mediate these behaviors through the social media platform RedNote, transforming this affordable micro-electric vehicle into a vehicle for identity performance and resistance. Based on media and cultural studies, this study adopts a qualitative method, combining qualitative text an
