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Denna uppsats handlar om hur modevarumärken använder sig av influencers för att marknadsföra sig till sina konsumenter på sociala medie kanalen Instagram. För att undersöka detta användes två stycken fast fashion företag, NAKD och Nelly.com. Undersökningen har gjorts under en begränsad tidsperiod och utifrån det material som finns på deras Instagram kanaler används diverse teorier och metoder för

I denna studie beskrivs och analyseras deltidsanställda universitetsstudenters upplevelser inom den svenska detaljhandeln. Det identifierade forskningsproblemet utgår från förväntningar på anpassningsbarhet och flexibilitet som finns på unga deltidsarbetande och studerande vuxna, samt hur dessa förväntningar hanteras av studenterna. Detta är relevant och av värde att studera för att utveckla empir

Effects of carbon functionalization on the catalytic properties of the space underneath epitaxial graphene flakes on Ir(111) are investigated with Ambient Pressure X-ray Photoelectron Spectroscopy studies of oxygen hydrogenation. The 0.1 mbar oxygen atmosphere hosting O-intercalated graphene flakes was replaced with hydrogen pulses lasting 50 s each, triggering the water formation. Underneath prisChemical reactions confined to near atomic scales have many hypothesized applications. The demand for ever smaller electronical components with superior electric properties for example requires atoms to group in specific shapes that can only be cast in confined spaces. Biological cells are an example of confined reactions in the nature. Hence, in order to recreate those processes, to develop bette

More and more people are moving to cities all over the world, to look for better educational or employment opportunities as well as take advantage of social benefits and technological network by the cities. Rapidly increasing urbanisation and climate change are creating new challenges for cities to undertake, which is where many cities turn to implementing the smart city concept. The purpose of th

The issue that this study analyses is the assessment of the standardisation effects on SMEs. To address this problem, the purpose of the study was to explore the motivation of Swedish SMEs to acquire management standards introduced by ISO. To gather data, interviews with 3 Swedish SMEs were conducted. The interviews were transcribed and analysed. The collected data and conducted analysis led to th

Suddträsket är ett internationellt erkänt våtmarksområde av stor betydelse som ligger beläget längst Vita Nilen i Sydsudan. Våtmarkens unika ekologiska miljöer har lett till skapandet av flera naturskyddsområden för bevarandet av de naturliga habitaten och dess ovärderliga ekosystemtjänster. Tillsyn av skyddsområdena bidrar i allmänhet till deras bevarande. Däremot har de pågående politiska osäkerThe Sudd wetland, situated along the White Nile in the Republic of South Sudan, is recognized internationally for its unique environmental features. The distinctive ecological characteristics have resulted in the creation of numerous nature reserves in efforts to conserve the habitats and ecosystem services provided. Monitoring changes within the nature reserves usually contributes to their protec

Battling the covid-19 pandemic, the Swedish authorities focal point as to reducing the spread of infection has mainly been brought about by the issuing of recommendations. The aim of this study is to examine the compliance of the recommendation issued by The Public Health Agency of Sweden (Folkhälsomyndigheten) regarding the carrying of masks in public transport. The results were explained using t

Paleodemography is the study of evaluating and reconstructing ancient populations based on the processes of fertility, mortality and migration. In addition, structural variables such as life expectancy, population distribution and population density are included in order to calculate the demography of a given population at a given time. The paleodemographic processes and variables are all dependen

Den ökade tillgängligheten av kommersiella laserskärare har utvidgat användningen av laserskärningsteknik till nya marknader och öppnat upp nya möjligheter för mindre företag att finna innovativa lösningar inom sina områden. Denna examensarbeterapport ämnar att undersöka användningen av laserskärningsteknik i samband med att skapa vikbara 3D-strukturer för brädspel, och den resulterande produktutvThe proliferation of commercial laser cutters has expanded the use of laser cutting technology to new markets, opening up new possibilities for small companies to innovate in their fields. This thesis aims to examine the use of laser cutting technology in the context of creating foldable 3D structures for board games and the resulting product development of these structures within a board game sys

The following thesis investigates Japanese native speakers’ attitudes towards linguistic changes and the degree to which they associate it with social aspects and changes on a wider- encompassing spectrum. More specifically, the study looks at the phenomenon commonly known as kotoba no midare (“disarray in the language”), a notion that has long been part of the Japanese public discourse surroundin

Virusinfektioner har utan tvekan blivit det största hälsoproblemet i världen. I skrivande stund når antalet COVID-19 infektioner i världen upp emot 151 800 000 vilket gör att behovet av vacciner och antivirala läkemedel är viktigare nu än någonsin tidigare. Influensa A är ytligare ett virus som orsakar överdödlighet, trotts att många klarar sig lindrigt vid infektion. För att kunna förhindra ellerWith viral infections becoming an ever-increasing health problem in the world, the study of viral proteins is a cornerstone for understanding and preventing future pandemics. The following work shows the purification and structural characterization of the Influenza A M2 proton channel through solid-state NMR (ssNMR). Despite previously published structures of the M2 proton channel, the method of p

In previous years, the crisis communication literature has increasingly emphasised the need for closer examination of internal crisis communication, thereby focussing on employees during crises. Additionally, so far, no research has been conducted exploring internal crisis communication and its impact on employee well-being. The present study aimed at closing this gap by investigating whether inte

Every year, millions of people are internally displaced as a result of disasters and the adverse effects of climate change. Considering that climate change acts as a “threat multiplier”, thus, posing a serious risk to the fundamental rights, such as the rights to life, health, food, an adequate standard of living of individuals and communities worldwide, it is expected that the magnitude of this i

This study highlights the sociocultural aspects of food consumption to analyse how identity, relationships and meaning is created in relation to food and meals. By using qualitative methods, a cultural analytical approach and theoretical perspectives by Sara Ahmed and Pierre Bourdieu, the aim is to create a deeper understanding of the sociocultural aspects of food, how it is consumed and how socia

This paper set out to study the motivators in the working culture of the Swedish video game industry. The video game industry is famous for the scandals around its excessive time regime (crunch). The Swedish video game industry is one of the most prominent game producer regions of the world. It operates in Sweden, a country famous for its work-life balance and labour rights. Therefore, this study

Increased awareness regarding nutrition, environmental sustainability, and animal welfare has sparked a trend to shift away from animal proteins. The phenomenon is referred to as the protein shift and has resulted in a higher demand for alternative protein sources. This dissertation aims to study potential opportunities and challenges of using recombinant food proteins expressed in Escherichia col

The focus of this bachelor’s thesis is the phenomenon of unisex fashion and how it is portrayed in product images. The aim is to examine how unisex fashion is shaped by the binary gender system, as well as how it challenges it. To investigate this, we use product images from the unisex collections of four different fashion brands as our empirical data. This is analysed using Roland Barthes’ method

Dockless bike-sharing is growing in many cities around the globe. At the same time issues related to this type of urban mobility such as illegal or improper parking behavior are becoming more frequent. The implementation of parking zones delineated by geofences has been discussed as a possible solution for these issues. This master thesis project aims to develop a GIS-based multi-criteria analysis

Electric vehicles are becoming more common as one of many solutions to the increasingly serious problem of global warming. This comes with new safety challenges as batteries can upon malfunction or abuse enter thermal runaway and as a result catch fire or explode. The gases released from thermal runaway has been determined experimentally in published studies and have been shown to contain fluorina

Vi har i vår studie undersökt hur Generation X:s köpbeteende och köpprocess ser ut när de konsumerar via e-handel. Vår forskningsfråga till studien var enligt följande: Hur ser Generation X köpprocess ut när det kommer till e-handel? Vi inleder uppsatsen med en presentation av tidigare forskning om konsumenters köpbeteende och köpprocess samt hur generationsforskning har varit användbart för att s