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Du sköna nya konsument

Titel: Du sköna nya konsument - En kvalitativ studie om hur konsumenter resonerar kring virtuella recensioner. Datum för seminarium: 2016-06-02 Kurs: FEKH29, Kandidatuppsats i marknadsföring, 15HP Författare: Filip Dahlin, Marit Joten och Nils Nordström. Handledare: Clara Gustafsson Syfte: Syftet är att skapa en förståelse för hur konsumenter resonerar kring virtuella recensioner. Uppsatsen s

Financial Advisor Reputation and Value Creation in M&As - Evidence from the Scandinavian Market

In contrast to previous studies, we show a significant positive effect of financial advisor reputation on cumulative abnormal returns. In M&As completed in Scandinavia between 2000 and 2015, top-tier advisors create 1.32% higher abnormal returns to the acquiring firms’ shareholders. Top-tier advisors are also associated with longer time to completion, indicating that they are more thorough in

Analyzing the extent of standardization in Shared Service Centers - Literature review and Case study of Region Skåne

The purpose of this thesis is to give an overview of the current state of academic research regarding Shared Service Centers. Moreover, it provides a theoretical frame of reference to evaluate the extent of standardization of Shared Service Centers as well as the corresponding potential for improvement. The presented theoretical framework is applied to the case of Region Skåne’s Shared Service Cen

Structure and reactivity of surface oxides on Cu(100)

Sedan den industriella revolutionen har koncentrationen av koldioxid, CO2, i atmosfären ökat kraftigt och fortsätter att öka. Den ökande CO2-halten förväntas höja den globala temperaturen genom växthuseffekten, vilket i sin tur kan leda till en oönskad klimatförändring. Det finns flera metoder för att minska problemet. Istället för fossila bränslen så kan förnybar energi, som sol-, vind- och vatteAdsorption of oxygen onto Cu(100) leads to formation of a well-ordered surface structure known as the `missing row' (MR) reconstruction. The aim of the work described in this thesis was to characterize the chemical properties of this MR structure, which serves as a well-defined analogue for oxidized copper surfaces used in catalysis for CO2 hydrogenation. Specifically, the interaction of CO2 w

Competencies and Other Prerequisites for DES Application

Competence requirements is a field that has reached broad recognition in areas such as the Logistics & Supply Chain Management (L&SCM). Yet, in the DES field, there is little research which emphasizes on competencies or prerequisites for DES application. The goal for this master thesis is to explore and analyse what competencies and prerequisites facilitates DES application. The focus of t

Ut ur sinnets labyrint. Om melankoli, konst och tinget i sig i Lotta Lotass Den svarta solen

This thesis is about the (anti-)novel Den svarta solen (’The Black Sun’), one of the Swedish experimental author Lotta Lotass’ (b. 1964) most challenging works. It contains 340 texts, all describing different interiors in a monotonous and similar manner, which are arranged as a “Choose Your Own Adventure” gamebook. This turns the novel into a labyrinth, which the reader more or less literally can

Walk the talk! B2B Positioning Strategies in the Management Consultant Industry

Abstract Title: Walk the Talk! B2B Positioning Strategies in the Management Consultant Industry Seminar date: 26th of May 2016 Course: FEKN90 Authors: Louise Alenius, Angelika Johansson and Cecilia Lidén Supervisor: Merle Jacob Keywords: Positioning, Differentiation, B2B, Services, Management Consulting Purpose: The aim of this paper is to identify the underlying factors that make up brand p

Studenter, Sex och Sociala Medier: En analys av studenter i Lunds uttryckande av sexualitet på sociala medier, och dess inverkan på normer om sexualitet

Abstract Sedan internets intåg i världshistorien har mängder av studier kring sociala mediers påverkan på människor uppkommit. Att människor skapar sociala rum på internet har därför lett till att antropologin anpassat sin metodologi efter en ny typ av fält. Detta har öppnat upp för studier som tidigare inte varit möjliga och gjort att grupper och problem som tidigare varit omöjliga att undersöka,

THE IMPACT OF CONTEXTUAL CONDITIONS ON THE RESOURCE ACQUISITION STRATEGIES OF CORPORATE VENTURES: A COMPARISON OF INTERNAL VERSUS EXTERNAL CORPORATE VENTURES

Research question: How do the contextual conditions differentiating internal and external corporate ventures influence their resource acquisition strategies? Methodology: The analysis of the study is based on four cases consisting of two internal corporate ventures and two external corporate ventures. Data was gathered through in- depth qualitative interviews with the corporate entrepreneur managi

U(1) Froggatt-Nielsen model for quark mass hierarchy in 2HDM

Universum består utav mycket små byggstenar vilka kallas elementarpartiklar. Varje sådan partikel har speciella egenskaper. Ett exempel är ljus, vilket egentligen är ljuspartiklar som kallas \textit{fotoner}, vilka färdas med ljushastigheten. Ett annat är elektricitet vilket är \textit{elektroner} i rörelse. En av elektronernas egenskaper är att de har en negativ elektrisk laddning. En fråga somOne approach to understanding the observed hierarchy in quark masses is by using the Froggatt-Nielssen mechanism. In this model new exotic (and presumable yet undetected) particles are introduced. By forcing the particles of the Standard Model to interact with the postulated particles it is possible to create a mass suppression mechanism which can explain the observed quark mass relations. The me

EU and International Treaties with Third Countries - Can EU fulfil legal expectations in areas of shared competence as IP under TTIP?

Denna uppsats bygger på forskning inom den komplexa juridiska situationen bakom EU’s externa agerande och konflikten mellan externa och interna juridiska spörsmål inom områden med delad kompetens inom Unionen. EU’s lagstiftning, genom sin egen struktur, har en unik position inom hierarkin för rättskällor. Av de i uppsatsen presenterade rättsfallen och dokumentationen i övrigt kan man utläsa att deThis thesis is based on research into the area of the complex legal situation behind EU’s external affairs with the conflict between external and internal legal matters in regards to the area of shared competences within the Union. EU legislation, by its own structure, has a unique position in the hierarchy of laws. As can be seen by case law and documentation presented here it also contains its o

The Startup of a Strong Brand - An investigation of brand identity evolution in early-stage startups operating in Sweden

The purpose of this dissertation was to study the brand identity evolvement in a startup context. The CBIM framework by Urde (2013) was implemented in the research, in order to understand different elements affecting the process in the creation of a brand identity. The framework includes both an internal –and external perspective. The reputational elements were excluded because the brand image per

A Recipe for Success: using design as an ingredient within the business mix

Supported by the Design Business Association, the purpose of my research is to explore and explain how organisations are successfully using design as an ingredient within their business mix, in order to provide insights for managers, designers and design-promoting organisations. The research adopted an inductive approach and utilised an interpretive qualitative methodology which fits with a subje

A postcolonial reading of John Marsden’s Tomorrow, When the War Began - an interdisciplinary study of teaching social justice through a young adult novel in the Swedish upper secondary EFL classroom

The aim of this interdisciplinary study is to examine if John Marsden’s young adult novel, Tomorrow, when the war began (1993), can be used in the Swedish Upper Secondary EFL classroom, when teaching social justice. In order to fully examine the aim, a postcolonial reading of the novel has been made. The novel has been analyzed in accordance with postcolonial literary theory and then contrasted wi

Compact Object Security for the Internet of Things

The Internet of Things is coming. With it comes security challenges not present on common, more capable, devices such as desktop computers or servers. We argue that traditional channel security needs to be complemented with object security to cope with the constrained nature of small devices and Low Power Lossy Networks. The main reason for a partial transition to object security being heavy use o

The cultural creation of affect amongst vegan consumers: An ethnographic analysis of online consumption communities

This thesis addresses a critical research gap in understanding vegan consumer culture and problematizes dominant theory on consumer culture by establishing the cultural importance of affect towards consumption. These goals are researched in tandem by exploring affective expressions and creations of affective orientations amongst vegans in online consumption communities. An ethnographic study was u