Drive to Survive - A Critical Discourse Analysis of Sustainability Reports in the German Automotive Industry from 2012 to 2022 Centering on the Industry's Pursuit of Legitimacy
The purpose of this study is to enhance the understanding of the use of discourses and their rhetorical design in corporate sustainability reports for securing and sustaining legitimacy over time within an industry that has an inherently adverse impact on the environment and has been subject to a variety of contextual changes within recent years. The purpose is fulfilled by conducting a three-leve