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Personal Values and Willingness to Pay for Fair Trade Coffee in Cape Town, South Africa

Understanding ethical buying behaviour is an important component in the study of sustainability. Multiple studies on fair trade have been conducted in established markets in Europe, with limited but increasing research in emerging markets. This study used a questionnaire survey to investigate South African consumers’ ethical buying behaviour, using conjoint analysis to imitate the multi-attribute

Millimeter-Wave Radar for Low-Power Applications

Radar technology has developed rapidly during the last century. Besides its initial use for military, it is nowadays also applied for many civil applications. Improvements in circuit technology make integrated radar sensors possible, allowing a significant reduction of the production cost. Integrated radio circuits in the low gigahertz range are widely available, not least driven by wireless commu

Public transport marketing: Experimental studies on the influence of different messages on attitudes and intentions

Public transport is an important part of the transition to a more sustainable future. The increasingly market-oriented public transport companies today market themselves with a wealth of messages in multiple channels such as direct mail, websites and apps. This communication is part of the influence that the (potential) traveler is exposed to, yet little research and testing is carried out in orde

Auditioning for Amazon : The dark side of place branding and corporate domination

This case study on the dark side of communication and place branding explores the Amazon corporation’s highly-publicized competitive search for a city to become their second headquarters (dubbed HQ2). In 2017 Amazon sent an open Request for Proposals (RFP) to cities in North America defining what constitutes an ‘ideal’ headquarters. In addition to offering capital and incentives, Amazon’s ideal ci

Exploring Road Safety Deficiencies in Malaysia

The escalating number of road traffic crashes in Malaysia poses a critical concern. The underreporting of these crashes has been identified as a significant problem that obstructs the effectiveness and efficiency of road safety work. Accordingly, a data-linkage study comparing hospital and police databases in a representative region of Malaysia was carried out. It showed a severe underreporting of

Pasca och Perna ser på Europa

Perna retas och vill bestämma över sin syster Pasca. Pasca bryter sig fri och ger sig ut på ett äventyr genom Europa. På sin resa får hon möta gränsvakter, talande fiskar, mystiska politiker och det trehövdade odjuret Trojkan.Med barnens medverkan och påverkan skapar vi tillsammans ett spännande äventyr. Föreställningen utspelar sig i en magisk världsdel befolkad av märkliga figurer och omöjliga f

Transition to Cloud Sourcing - Innovation and Competitive Advantage

AbstractLooking into the topic of cloud sourcing, at first glance it might be seen as an off the shelf pay per use service that is easy and fast to adopt for most companies. Although in practice not all companies succeed with cloud sourcing. Previous research shows that cloud sourcing entails risks especially in the adoption phase in terms of security, trust, data loss, and transparency among otheLooking into the topic of cloud sourcing, at first glance it might be seen as an off the shelf pay per use service that is easy and fast to adopt for most companies. Although in practice not all companies succeed with cloud sourcing. Previous research shows that cloud sourcing entails risks especially in the adoption phase in terms of security, trust, data loss, and transparency among others. The

Two analytical approaches quantifying the electron donating capacities of dissolved organic matter to monitor its oxidation during chlorination and ozonation

Electron-donating activated aromatic moieties, including phenols, in dissolved organic matter (DOM)partially control its reactivity with the chemical oxidants ozone and chlorine. This comparative studyintroduces two sensitive analytical systems to directly and selectively quantify the electron-donatingcapacity (EDC) of DOM, which corresponds to the number of electrons transferred from activated ar