Circular Entrepreneurship in a Cradle to Cradle inspired start-up: an in-depth look at the motives and challenges associated with the implementation of a circular business model in Zambia
This study examines the implementation of circular economy principles in a company operating in a developing country. Focus is put on the start-up phase of the company, where we seek to understand the entrepreneurial motive behind implementing circular, sustainable practices in the infant stage of the company. Furthermore, the methods used to construct a circular, sustainable business model are in
