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Corporate Brand Building in Start-Ups through Equity-Based Crowdfunding: A Case Study of Virtuous Spirits

This study investigates if and how equity-based crowdfunding can benefit a start-up’s corporate brand building process. Building the corporate brand can play a significant role for the company’s establishment in the market. Although equity-based crowdfunding has grown exponentially in the Nordics, it has not been covered enough in corporate brand building literature. The scope of this research was

Development of a new dosimetry technique

In order to minimize the damage inflicted in healthy tissue during radiotherapy, it is vital to verify the dose absorbed by the patient. A common approach is the use of dosimetry gels in which local radiolysis processes are induced through radiation. As the subsequent read-out using Magnetic Resonance Imaging techniques is time-consuming, the here presented thesis investigates a new approach based

European Patent Legislation: A tool or obstacle for the dissemination of Environmentally Sound Technologies?

Abstract On May 18th in Abu Dhabi, UAE, IRENA released a report declaring that Djibouti can meet 100% of energy demand through renewable energy sources by 2020. Today, 55% of the population lives without access to electricity, 60% is unemployed, and the country depends greatly on imports of energy sources, inter alia fossil fuels and electrical power, which contribute to the continued rising leve

Arbetsberedning- Ett verktyg med stor potential

Det finns en stor utvecklingspotential med arbetsberedningar. Ett mer systematisk arbete med arbetsberedningar, med striktare rutiner, kan leda till arbetsberedningar kan användas för att mäta produktivitet. Uppföljningen och återkoppling är något som nästan inte existerar i dagsläget och denna del behöver åtgärdas med tydligare rutiner. En ny rutin som snabbt borde införas är att uppföljningsmöte

The Influence of the Kurdistan Regional Government-Turkey Relations on the Kurdish Question in Turkey

This thesis studies the influence of the relations between the KRG and the Turkish government on the Kurdish Question and the peace process in Turkey, and it looks into the potential and limits of the KRG to be more effective and involved in the peace process in Turkey. The relations between the KRG and Turkish government have grown fast politically, economically, in energy sector and in terms of

Avtalsbundenhet vid auktion - En studie om hur avtalslagen kan tillämpas vid auktionsförsäljning av varor mellan privatpersoner på sociala medier

Uppsatsens frågeställning har sin upprinnelse i att författaren observerade att en ny marknad uppstått där privatpersoner använder sig av sociala me-dier för att sluta avtal med varandra. På denna marknad är oenigheten stor om vilka regler som gäller. Traditionell juridisk metod har använts men det finns också inslag där en kan se att denna metod påverkats av en pro-blem- och intresseorienterad anThe central question of this essay arose when the author observed that a new marketplace has emerged. In this marketplace individuals use social media to reach agreements with each other. In this marketplace, the dissen-tion is great about which rules apply. Traditional legal method has been used to answer the question, but a problem- and interest-oriented approach has also been used. The purpose

Cartels, Pro or Anti-competition

Through the present paper we shall take a close look at the framework of cartels and create a debate to determine if indeed the same promote and increase competition, or on the contrary cartels could be seen as a direct assault to the principles of competition and therefore recognized as one of the most harmful anticompetitive conducts.

Calibration of Gantry-Tau Robot and Prototyping of Extruder for 3D Printing

This master thesis is about improving the accuracy of a Gantry-Tau robot by identifying the key parameters in the kinematics of the robot. This is done using a vision system and then estimating the parameters by minimizing the closure equation of the kinematics. The robot with improved control is then used for additive manufacturing. Furthermore, a prototype for a large plastic printer head is pre

Bärighetsförbättrande åtgärder på lågtrafikerade landsvägar

An extensive part of the Swedish roads are low-traffic roads, which are not properly constructed and thus lack the necessary bearing capacity. The Swedish Transport Administration has a limited budget each year that is used to fix the roads with the comprehensive needs. Therefore, it is important to be able to make a quick inventory of the existing damages in order to make road maintenance more co

Andraspråkselever och deras svenska svordomar

Abstract This bachelor thesis describes a survey of the use of cursing in Swedish by 42 youths in high school who have Swedish as a second language. The L2 speakers have through a questionnaire answered questions about which curse words they know, how they use them, which language they prefer to curse in and who they learnt it from. In relevant cases the group is compared with a group of similar S

The conditions and process for triggering CDS contracts - a case study of Greece 2012

The aim of this thesis has been to investigate the legal conditions and process for triggering Credit Default Swaps, which are derivative instruments to shift credit risk exposure between parties in an underlying financial instrument. The condition is called credit event and a case study has been done on the Greek credit event in 2012. The thesis shows that there is a clear and robust framework o

En finanskris påverkan på kapitalstruktur

Syftet med denna studie är att jämföra två stora marknadsorienterade system, Storbritannien och USA, i frågan huruvida de olika ländernas börsbolags kapitalstruktur påverkades kring finanskrisen 2008. Vidare undersöks också om de påverkande faktorerna för kapitalstruktursbeslut är desamma för de två länderna.

Performance Evaluation of 802.15.4 UWB PHY for High Speed Data Rate under IEEE Channel Mode

In modern day society the increase of data generation and transfer has been an issue that researchers are working on. This generated and shared data might have a different purpose but one thing is certain, the reception. This communication can cover continents, countries, cities or even just a few meters. For the purpose of the later, personal area networks (PAN) have been created with a main focu

Experience with the Second-Generation Online Brands: Online-Only Brand Experience

Thesis Purpose The purpose of this thesis is to deepen the knowledge in the phenomenon of brand experience by exploring components of online-only brand experience. Methodology A social-constructivist and interpretivist perspective guided the research to adopt a qualitative strategy with exploratory and phenomenological stance. Following an abductive approach and the hermeneutic circle technique, e

Varumärkeskaraktären – den levande marknadsföringsstrategin

Purpose: The purpose of this study is to investigate what the process should look like when a company chooses a brand character to personify their brand. Furthermore the purpose is to recognize the challenges and risks that should be taken into consideration when managing this strategy. The aim of this is to give marketers clear guidelines regarding the work process of how a brand character should

Design of a Pole Climbing Unit

Temporary surveillance with an easily deployable surveillance unit can give a tactical advantage for police in situations when big crowds suddenly gather. It can also be used by fire department during fires or in the private security sector on construction sites and other such temporary areas requiring surveillance. This report describes the process of developing the climbing system for such a sur

Framtida reningskrav för kommunala avloppsreningsverk

En ökande konsumtion av läkemedel och andra kemiska föreningar har visat sig ge effekter i vattnets ekosystem, t.ex. fiskar som p.g.a. antidepressiva läkemedel blir orädda och därmed blir ett lätt byte för större fiskar. Med stora mängder avloppsvatten innehållande dessa ämnen blir därför avloppsreningsverkens reningsförmåga aktuell. Dagens avloppsreningsverk och tillhörande reningskrav behandlar Pharmaceutical and other micro-pollutants are passing through today’s Swedish municipal wastewater treatment plants where they are decomposed partly or completely. The knowledge of all these different compounds varies and so does the knowledge of their effects on the aquatic environment. Some of them are harmless while others are classified as more or less toxic. With EU’s Water Framework Directiv

Generationsutmaningar i digital marknadsföring – En kvantitativ studie av generationssegmentering i digital media

Titel: Generationsutmaningar i digital marknadsföring – En kvantitativ studie av generationssegmentering i digital media Seminariedatum: 4 juni 2015 Kurs: FEKH29 Examensarbete i marknadsföring på kandidatnivå, 15 hp Författare: Agata Anna Gornik, Eric Ingelström, Julia Kulle Handledare: Clara Gustafsson Nyckelord: Generationssegmentering, Baby Boomers, Generation Z, Digital marknadsföring, TiTitle: The Generation Challenge – a Quantitative Study of Generational Market Segmentation within the Field of Digital Marketing Seminar Date: June 4th, 2015 Course: FEKH29 Business Administration: Degree Project in Marketing, Undergraduate Level, 15 ECTS Authors: Agata Anna Gornik, Eric Ingelström, and Julia Kulle Advisor: Clara Gustafsson Keywords: Generational Market Segmentation, Baby Bo