Hur reagerar unga vuxna på individanpassad marknadsföring via sociala medier? Fokus Instagram Vilka rekommendationer kan företag erhålla?
Title: How do young adults respond to individualized marketing at social media? Focus Instagram. Which recommendations can companies obtain? Seminar date: 16th of january 2020 Course: Bachelor of Science in Business and Economics, FEKH29 Authors: Julia Svärd Axelsson, Johan Magnusson and Julia Lundin Advisor: Nikos Macheridis Key words: Social media, marketing, personal integrity, individualized m
