Thesis purpose: The purpose of this study is to gain knowledge about baby boomers’ motivations for using either digital or analogue touchpoints in the high involvement customer journey. This ultimately contributes to an increased understanding of the high involvement customer journey. Methodology: A qualitative study with social constructionism as the research philosophy, where an abductive appro

Should I stay or should I go? Every year billions of animals migrate! For different reasons, to different places and different distances but they all have the act of migration in common. In almost all groups of animals migration have evolved time and time again. This raises the question of how and why migration came to be? One possible answer is that it evolved from partial migration, where only

Diabetes mellitus is a global disease, mainly caused by insufficient insulin secre- tion from pancreatic islet β-cells. Insulin is stored in the granules of islet β-cells and released in response to extracellular stimuli e.g. glucose. The state of insulin structure and maturation determines the quality of the released insulin, However, the insulin state in the granules is rarely investigated due t

The United States has for decades conceived of itself as a world leader and maintained an outward-facing, active foreign policy as a result. However, under President Trump, the conception of the U.S. as the arbiter of world affairs has experienced a reversal and the U.S. is returning to an isolationist mindset. Emblematic of this reversal is the changing U.S. stance toward the Trans-Pacific Partne

Elektromagnetiska vågor, även kända som radiovågor, är vågor som sprider sig med låga frekvenser från 3 till 30 kHz. Dessa lågfrekventa vågor används vanligtvis när man önskar kommunicera med ubåtar. De kan emellertid också användas på land för att mäta skillnader i jord– och bergarters elektriska konduktivitet. Denna mätteknik kallas Very-Low-Frequency Electromagnetics (VLF-EM) och har framgångsrElectromagnetic waves, also known as radio waves, which propagate at low frequencies of only 3 kHz to 30 kHz, are usually used for communication with submarines. However, these waves can also be used on land to measure differences in the electrical conductivity of the subsurface. This technique is called Very-Low-Frequency Electromagnetics (VLF-EM) and has been successfully used to gain an insight

Prisutvecklingen på bostäder är något som väcker intresse på nationellt och individuellt plan. Mellan år 2008 och 2018 har kvadratmeterpriset och den genomsnittliga köpeskillingen för bostadsrätter fördubblats. Den expansiva värdeökningen är förenad med risker kopplade till hushållens skuldsättning som ökat i en snabb takt och därmed även ökat den finansiella sårbarheten. Ett alternativt sätt att Few markets are followed with such a great interest as the housing market. The development of house prices is something that intrigues on a national and an individual level, since properties are often seen as the most valuable asset in a household. Prices for co-operative apartments in Sweden have practically doubled in 2018 compared with 2008. The increasing trend in house prices is united with r

Title: Good CEO Hunting; A study of a CEOs effect on innovation Seminar date: 17/01/2020 Course: FEKH19, Degree Project Undergraduate level, Business Administration, 15 ECTS-cr Authors: Camilla Eljuri Nylander, Julia Bergsten, Nicolina Hintze, Tor Enander Advisor: Devrim Göktepe-Hultén Keywords: Innovation, R&D, agency-theory, CEO, shareholders, RDI Purpose: The purpose of the study aims to ex

Human trafficking, also known as modern day slavery, is a grave violation of the human rights. Approximately 40,5 million people are every year being trafficked around the world. But trafficking is not only a violation of the human rights – it is also a criminal and security concern. Trafficking can, among other things, urge conflict by enabeling extremist and armed groups to increase their capabi

The aim of this study was to investigate how suicide prevention is socially constructed in the news media discourse of Swedish newspapers. A total of 14 articles published in Swedish newspapers concerning suicide prevention were analyzed. The method used for this study was a qualitative text analysis. This study has a social constructivist approach and the theoretical framework is composed of fram

The baker’s yeast, Saccharomyces cerevisiae (S. cerevisiae) was studied and genetically engineered. This was to enhance the transamination step of the biochemical reaction cascade towards the production of capsaicin. Inherent reductases were identified and twelve of them knocked out via homologous recombination. Using the CRISPR/Cas9 technology, the Green Fluorescence Protein (GFP) gene was introd

The aim of this study was to explore how treatment assistants at a treatment home perceived the identity of the women cared for at the treatment home. The aim was also to explore how treatment assistants perceived the women’s approach to social rules. The method chosen for this study was qualitative interviews with five treatment assistants. The treatment assistants worked with compulsive care at

Samerna har levt i Sverige sedan tiden före kolonisering och landgränser. Trots det erkänner den svenska staten inte någon äganderätt till land och de har enbart vissa rättigheter inom sina traditionella landområden. Sverige har fått internationell kritik upprepade gånger för hur man behandlar samerna. Rätten till land och vatten liksom rätten till självbestämmande är omdiskuterade frågor som ejThe Sami have lived in Sweden since the time before colonization and land borders. Nevertheless, the Swedish state doesn’t recognize any ownership of land and only some rights within their traditional land. Sweden has received international criticism repeatedly for the treatment of the Sami. The right to land and water, as well as the right to self-determination, are debated issues that haven’t b

Under andra hälften av 1900-talet applicerades kunskapen av halvledare i form av bland annat transistorer, komponenter i radioapparater, och LED-lampor. Sedan dess har halvledare blivit desto mindre och desto kraftfullare. Persondatorn Apple II, som introducerades 1977 av Steve Wozniak och Steve Jobs, innehöll en processor med cirka 3000 transistorer. Idag rymmer de flesta speldatorer grafikkort sIII-V semiconductor compounds containing Bi, such as InBi, have recently attracted much attention due to predictions of band inversion and topological insulators. The predictions showed that films of InBi could be applicable in quantum computers and at room temperature. The common approach of realizing such a structure, by growing InAsBi films, has not been successful, as the Bi content has been f

Detta projekt undersöker inflytandet av legeringskomposition, korrosionsmedium, och värmebehandling på korrosionshastigheten av tre magnesiumlegeringar; Mg-5Zn, Mg0.27Ca, and Mg-0.27Ca-5Zn, för användning inom biomedicinska tillämpningar. En ny metod som kombinerar isoterm kalorimetri med tryckmätningar var det huvudsakliga mätinstrumentet som tillämpades i denna undersökning. Materialprover testaThis project investigates the influence of alloying elements, heat treatment and corrosion medium on the corrosion rates of three magnesium alloys Mg-5Zn, Mg0.27Ca, and Mg-0.27Ca-5Zn for use in bio-medical applications. A new method combining isothermal calorimetry and pressure measurements was used as a prime experimental tool in this investigation. Material samples were tested in a physiological

In Sweden, buying sex is an illegal act that is also often viewed as immoral, which is understood in this thesis as sex buyers being stigmatized. The aim of this study was therefore to understand how Swedish men who buy sex describe themselves and how they discuss the criminal act of buying sex in an escort forum on the Internet. A qualitative method with a netnographic viewpoint was used wherein

The aim of the thesis is to contribute to an increased understanding on how the expression of the so-called anti-gender movement is articulated in the media debate concerning The Swedish Gender Equality Agency. The aim is also to understand how the criticism directed at the Swedish Equality Authority in Sweden is placed in a larger contemporary context of antigender mobilizations. This will be don

I en jämförelse mellan det skriftliga och det arkeologiska materialet framträder en bild av medeltida tegelbruk i allmänhet och det medeltida tegelbruket vid S:t Mikael i synnerhet. Arkeologiskt iakttagbara anläggningar vid ett medeltida tegelbruk, förutom en tegelugn är följande; lertag i form av gropar eller stora gravar (eventuellt vattenfyllda), vallar efter leran som lagts till vintring, gropWhen, why and how the brick-making tradition started in the Nordic countries is well known. However, research on the spatiality and layout of the the production of bricks in medieval times is lacking. What archaeologically observable sites, apart from a kiln, were part of a medieval brickyard and how were they organized? In a comparison between written material on brick production and archaeologic

Today plastic packaging is used in a wide array of industries including the pharmaceutical industry. Nevertheless, the increasing amount of plastic waste from packaging is generating great amount of contaminants that do not only damage the environment, but as well the society and the economy as a whole. Whilst industries of fast consumer goods, such as the food and fashion industry enjoy vast rese