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A qualitative single case study with an exploratory approach. The study is based on the theories concerning Brand Identity, M&A’s, Corporate Branding Strategy, Employer Brand, Holistic model of internal branding. The data was collected through semi-structured in-depth interviews of Head of Representative Board, Chancellor and employees in Free University of Tbilisi. The most significant conclu
Our purpose in this research was to reveal if there is a link between the debate on climate change and discursive practices of three global corporations: Siemens, Samsung, and Cisco. What are the drivers pushing corporations to engage in environmental actions? How do companies through the use of language represent themselves in particular ways to be perceived as being environmentally responsible?
We explored how a company tries to overcome the problems of awareness, attribution and the definitional misunderstandings of the CSR concept by investigating the message content of communication of a company that positions themselves on their CSR values and activities. This study has an exploratory approach with a strong qualitative focus. The empirical data for this study was collected from Baris
Denna kandidatuppsats är en studie om diskurser i företagsbloggar. Litteraturen om relationsmarknadsföring beskriver hur framväxten av Internet har medfört en stor andel nya kommunikationsverktyg för marknadsförare. Sociala medier rankas högt bland dessa verktyg, där bland bloggar, då de möjliggör för marknadsförare att direkt kommunicera med konsumenten. Kommunikationen kan även ske till lägre ko
Forskningskommunikation är ett ständigt aktuellt ämne på kommunikationsavdelningarna på universiteten runt om i Sverige. Sedan det 1997 blev lagstadgat att ”den tredje uppgiften” numera är en skyldighet från lärosätenas sida finns det en press att bli bättre på att kommunicera ut aktuella forskningsresultat till allmänheten. I denna uppsats kommer jag att göra nedslag på tio universitet och högsko
De närmaste 25 åren kommer Helsingborgs södra del att bygga ut en hel del nya allmänna platser. Bakom detta projekt står kommunen, och har uppkallat området för H+ området.Vi har i denna rapport tagit fram vår egen vision om hur ett kontorshus skulle kunna se ut i det nya området, samt beaktat ett energieffektivt kontorshus och utgått från att försöka effektivisera det. Förutom köldbryggor står va
Is it possible to quantify the risks associated with building design compliant with Deemed-to-Satisfy provisions? Prescriptive regulations can be said to provide an acceptable level of safety. Developments in the field of fire safety engineering have provided probabilistic methods for safety verification. It was theorized that by applying such methods to Deemed-to-Satisfy compliant case study buil
Countering the effects of human-induced environmental threats around the world is more urgent than ever. At the same time the power of companies has increased in the last decades. Activities of companies are capable of affecting human health negatively and in some cases the effects are so severe as to give rise to human rights violations. The question that is asked in this thesis is whether this p
The purpose of this thesis is to examine and compare the effect of institutional quality on the economic growth rate in developed and developing countries. To do this panel data was examined using a pooled regression model and a fixed effects model. Three institutional variables from Freedom House, the International Country Risk Guide and the Database of Political Institutions were used. The resul
The author analyzes the determinants of stock-based compensation in Chinese listed firms and subsequent performance within these firms. My study shows that non-tradable reforms changed the managerial objectives from accounting profit to market performance. The subsequent stock-based incentives in managers have induced measurable changes in behavior at the enterprise level. With regard to the subse
Humic substance (HS) in natural water is a complex compound, and causes problems in the production and distribution of drinking water. In addition to the adverse effect of HS on the aesthetic of water quality, it also causes a health problem. The objective of this thesis was to analyse the dynamics of HS in Bolmen lake. Bolmen lake is the tenth largest lake in Sweden. The lake is situated in the s
Problematik & Syfte: Socialt ansvarsfullt företagande efterfrågas alltmer av arbetssökande och anställda vilka vill kunna identifiera sig med sin arbetsgivare. Det är därför viktigt för företag att arbeta med dessa frågor och att utveckla en förtroendeingivande image. Syftet med uppsatsen är att undersöka hur socialt ansvarsfullt företagande kommer till uttryck i svenska företags rekryteringsp
The shared laundry room (the “tvättstuga”) is a good example of a service system, where we don’t necessarily have to own a product to benefit from it. If we can share, we can also reduce our consumption & impact on the environment. In today’s society (in Sweden) the “tvättstuga” is a service taken for granted when living in an apartment building. It’s a necessity in many cases - people rarely
Våldtäktsbrottet har, inom svensk rätt, genomgått omfattande förändringar de senaste decennierna. Begreppet har breddats och kommit att innefatta allt fler sexuella handlingar. Utvecklingen har följts av omfattande diskussioner samt medialt omdebatterade domar. Den så kallade samtyckesregleringen, där rekvisiten våld och hot avskaffas till förmån för ett bristande samtycke, har haft en central posUnder Swedish Penal Law the rape offense has undergone extensive changes in the recent decades. The concept of rape has been broadened and extended to cover more sexual acts then before. The trend has been followed by extensive discussions and media controversial judgments. The so-called consent regulation, where the elements of violence and threats would be replaced in favor of the victim’s lack
Purpose: The main purpose with this thesis is to study tick-data in order to see if intra-day volume can predict short-term market movements. Methodology: This thesis a quantitative study, using a deductive method and with an exploratory research design. Theoretical framework: In the theoretical framework, important theories for this thesis are presented, such as tape reading, high-frequency tr
In the article Libraries, librarians and the discourse of fear (2001) Radford & Radford presented the idea that the library representations in popular culture depict the library as a frightening institution for users. According to the article the institution and its librarians use fear as a way of controlling users. The aim of this Master’s thesis is to examine whether and if yes, how the arti
Bullying, harassments and other forms of emotional abuse at the workplace are matters which lately have garnered a lot of publicity. A series of articles in Dagens Nyheter in the summer of 2010 left many readers wondering about the legal situation for those exposed to emotional abuse and the responsibilities employers and employees have in regard to problems in the psychosocial work environment. A
I have in this thesis conducted fieldwork at the Swedish newspaper Sydsvenskan's digital media department. I was curious to find out how or if the financial instability that is currently sweeping across the newspaper industry is embodied through praxis within a department that many are eager to blame the instability for – that is, a digital media department. I wanted to pinpoint and observe re
Kalligrafi har funnits i Kina i många olika former alltsedan de första kinesiska tecknen präntades ner. Kalligrafi har varit ett viktigt medel inom politiken samtidigt som det har varit en viktig konstform i Kina. I dagens Kina har kalligrafi tappat sin forna glans, men används fortfarande inom politiken, om än i mindre utsträckning. Konstmässigt sett har kalligrafi utvecklats oerhört under 1900-tCalligraphy has existed in many shapes in China, ever since the first Chinese characters were written. Calligraphy has been an important tool within politics as well as being an important art form. Contemporary Calligraphy has lost the prestige it once had, but is still used within politics though not to the same extent. Calligraphy as an art form has developed immensely during the latter part of
