Exploring Strategic Sustainability Communication in Vattenfall (2019-2023): A European Reporting Case Study
This thesis explores strategic sustainability communication within the energy sector, focusing on Vattenfall's practices from 2019 to 2023. It investigates how Vattenfall employs strategic aspirations, diverse sustainability communication modes (including Communication of, about, and for Sustainability), and legitimization strategies to position itself as a leader in the Net Zero transition. B
