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MARKETING ACROSS CULTURES: A case study of IKEA Shanghai

The past century saw rapid growth of multinational companies around the globe. Along with the tide of globalization, these companies are compelled to deal with customers cultivated in different cultures. China, boosting a remarkable economic growth in the past two decades, stands out under the spotlight of international business. Being amazed by the huge business potential posed by a population of

Emotion and memory: the role of facilitated episodic memory on memory errors

The present study investigated whether emotions influence participants' memory judgements. A special attention was paid to episodic memory. The experiment investigated participants' memory for faces and its main goal was to study whether facilitated episodic memory could lead to a lowered susceptibility to memory errors especially in regard to negative faces. The experiment consisted of tw

Invandrarprat och skam: en kvalitativ studie av retorikens betydelse

The purpose of this enquiry was to study how the rhetoric about immigrants (invandrarprat) influences the interpretation of reality in regards to new swedes. The study was conducted with the help of qualitative interviews with eight new swedes who, apart from their country of origin, by Swedish social standards would be considered average. Two questions were examined for the purpose of this study:

Från kön till genus, tur och retur - en resa i könskonstruktion: Om översättningen av re-gendering i Elizabeth Bernsteins "The Meaning of the Purchase: Desire, Demand and the Commerce of Sex"

Det här examensarbetet bygger på översättningsarbetet med Elisabeth Bernsteins "The meaning of the purchase. Desire, demand and the commerce of sex". I den förberedande textanalysen undersöker jag några viktiga aspekter av artikeln. I min fördjupningsanalys tar jag avstamp i termen "re-gendering" och gör en djupdykning ner i engelskans "sex" och "gender" och

De djupaste ärren är dem vi inte ser: en kvalitativ studie av några professionella behandlares tolkningar av självskadebeteende, med fokus på kroppen

This study will focus on how patients that suffer from self-injurious behaviours experience the relation between their self and body according to some professionals. The purpose is to enlighten why a person who has mental problems chooses to injure his or her body. We believe that the reason behind this is based on the early attachment between the parent and child. We also believe that a person on

Skrivande som handling : Paul Austers roman Leviathan mellan språkspel och mimesis

Syftet med föreliggande uppsats är att analysera Paul Austers roman Leviathan (1992) och visa hur den är ett försök att överbrygga klyftan mellan postmodernismens språkspel och realismens mimesis. Utgångspunkten är att romanen befinner sig mellan dessa två poler. Termen språkspel är sprungen ur den poststrukturalistiska (eller dekonstruktivistiska) uppfattningen om språket som ett ?spel? utan dire

Among "other" Citizens: Denizens and Anti-citizens - a Study of Exclusion of Undocumented Migrants at three Authorities in Helsingborg Municipality

The aim of this paper is to expand the debate on undocumented migrants' social rights from a theoretical perspective emphasizing social and political practices of inclusion and exclusion. We examine how processes of exploitation and stigmatization contribute to a categorization and positioning of undocumented migrants as non-citizens. We explore this in a dialogue with three authorities workin

Upplevelse av integration hos personer med föräldrar födda utomlands

I syfte att undersöka andra generationens invandrares upplevelse av fenomenet och begreppet integration genomfördes halvstrukturerade intervjuer med 10 personer. Dessa personer var födda i Sverige och hade föräldrar som båda var födda utomlands. Syftet var att nå ökad förståelse för hur intervjupersonerna uppfattade begreppet integration och vilka faktorer de ansåg påverkade integrationsprocessen.

Dödshjälp : en mänsklig rättighet?

Vi väljer inte att födas, men bör vi som en fundamental mänsklig rättighet kunna välja hur eller när vi ska dö om vi är ohjälpligt dödssjuka, kan den valmöjligheten bidra till ett bättre liv? Uppsatsen är komparativ med explorativ inriktning och pekar på många dilemman som är viktiga att reflektera över när det gäller frågan om aktiv eller läkarassisterad eutanasi bör tillåtas eller inte. För att

Eastern Dimension: The Relations with the Eastern Neighbours

This thesis sought to answer three questions: The empirical questions were: What has changed in the CFSP after the Eastern enlargement and why has the Eastern Dimension been initiated? The theoretical question was: Which theories provide an adequate explanation to my argument? After the enlargements in 2004 and 2007, Ukraine, Belarus and Moldova became neighbours of the European Union (EU) and Rus

Citizenship Rights for the Third Country Nationals-European Citizenship or the Liberalization of European Citizenship Regimes

This thesis is an attempt to discuss the proposals to improve the statuses and rights of the legally resident third country nationals living in the European Union. As denizens, third country nationals have full civil and social rights but they do not have any political rights. This is believed to denote an anomaly, which can be corrected through the grant of political rights. However, political ri

Social hållbarhet - En studie av begreppets innebörd i Malmö

Sustainable development is often pictured as containing of three interlinked dimensions- namely environmental, economic and social. ?Social sustainability? is a vague concept that is often thought of as highly context-dependent. This thesis sets out to investigate the meaning of ?social sustainability? in a given context. The context being that of the urban renewal project of Norra Sorgenfri in th

Chicago Area Project - ett exempel på hur deltagardemokrati kan genomföras?

There are lots of theories about participatory democracy, but rather few examples of how to create it in practice. In the 1930´s, scientists at the Chicago School, implemented some projects within the Chicago Area Project, with the aim to decrease the youth delinquency in the socio disadvantaged areas surrounding Chicago. In this thesis, I assess wether these projects, and in particular the one at

Al-Quds och den palestinska enigheten: Strävan efter nationell enhet genom nyhetspress

This thesis is an analysis of articles published in the Palestinian newspaper al-Quds concerning the escalated conflicts within the Fatah movement during the summer in 2004. The study is done on the basis of the assumption that The Palestinian Authority (PA) expects the domestic media institutions to support the official objectives and, in this case most important, the national unity. My investig

Irreguljära immigranter - en idéanalys av den politiska debatten

Every human being has the right to the highest attainable standard of health. This is regulated by the UN in the Declaration of Human Rights. However, Swedish legislation discriminate the group of irregular immigrants, regarding the right to health care. Therefore, Paul Hunt, the UN's special rapporteur on the right to health, draws serious critique on Sweden which has caused extensive debate

THE CURRENT NATION-BUILDING PROCESS IN MALAYSIA : A Critical Look at the English-medium of Instruction Policy

This study focuses on the dominant political discourses concerning the controversial Malaysian language policy that suggests English as the medium of instruction in mathematics and science courses at the primary level of education. On one hand, the Malaysian government perceives the policy as needed to strengthen its developmental path, on the other hand, the Chinese educationalist community argue

Empire and Resistance - An Analysis of the Occupation of Iraq and the Iraqi Opposition and Armed Resistance

In his thesis I have analyzed the US-led invasion and occupation of Iraq, as well as the widespread opposition and armed resistance against the former, starting off from the assumption that the actions and policies of the occupation in many ways fosters popular opposition and armed resistance. I have analyzed the actions and policies of the occupation since the invasion as well as the aims and und

Pietá av Courtney Love : en jämförelse av motivet hos Giovanni Bellini

Uppsatsen jämför motivet pietà i David LaChapelles fotografi av Courtney Love med Giovanni Bellinis Pietà. Den diskuterar också två möjliga utgångspunkter till tolkning av Courtney Love Pietà. En synvinkel som utreder möjligheten att verket endast är utfört för att provocera den publik det når, och en utgångspunkt som diskuterar möjligheten att Courtney Love Pietà uttrycker en liknande känsla som