Corporate Community Responsibility as an Outcome of Individual Embeddedness
Purpose:The purpose of this article is to improve our understanding of the nature of socialresponsibility in actual practices and, specifically, the influence of individuals on these processes.Design/methodology/approach:An abductive approach is applied (Alvesson and Sköldberg 1994), i.e. theory is developed by moving between theory and four empirical cases. The stories highlight theimportance of